CC BY
4
УДК 334.012.2
ECONOMIC CRISIS PROBLEMS AND OPPORTUNITIES FOR CHINESE INDUSTRIAL ENTERPRISES
L. Xin
Scientific Supervisor - E. V. Loginova
Reshetnev Siberian State University of Science and Technology 31, Krasnoyarsky Rabochy Av., Krasnoyarsk, 660037, Russian Federation E-mail: 784458194@qq.com
The article discusses Chinese industrial enterprises as an example, analyzes the international status of industrial enterprises in China, sets out the concept of financial crisis and economic crisis. It describes the problems that industrial enterprises face during an economic crisis.
Keywords: financial crisis; economic crisis; industrial business; innovation.
ЭКОНОМИЧЕСКИЙ КРИЗИС: ПРОБЛЕМЫ И ВОЗМОЖНОСТИ ДЛЯ КИТАЙСКИХ
ПРОМЫШЛЕННЫХ ПРЕДПРИЯТИЙ
Л. Синь
Научный руководитель - Е. В. Логинова
Сибирский государственный университет науки и технологий имени академика М. Ф. Решетнева
Российская Федерация, 660037, г. Красноярск, просп. им. газ. «Красноярский рабочий», 31
E-mail: 784458194@qq.com
В статье рассматриваются китайские промышленные предприятия в качестве примера, анализируется международный статус промышленных предприятий Китая, излагается концепция финансового кризиса и экономического кризиса.
Ключевые слова: финансовый кризис; экономический кризис; промышленный бизнес; инновации.
Since the reform and opening up, China's industrial added value has accounted for between 37% and 45% of GDP, and the contribution of industry to economic growth has remained above 40%. At present, China's industrialization is not complete; industry is still the main force driving economic growth. As China's economy enters a new stage of development, there is greater downward pressure on the Chinese economy. In terms of investment, in recent years, industrial logistics, communications and other infrastructure, new technologies, new products, new business models and new investment opportunities have emerged in large Numbers. Intelligent manufacturing, intelligent logistics, high-end equipment, industrial robots and new energy vehicles are becoming new investment hot spots. In terms of exports, manufactured goods account for about 95 percent of total exports. Adjusting and optimizing the industrial structure and product structure is the only way to enhance the competitiveness of "made in China".
The economic crisis refers to the continuous contraction of one or more national economies or The entire world economy over a relatively long period of time (negative economic growth rate) [1]. It is a Crisis of overproduction in the cycle of economic development. It is the unpopular stage in the economic cycle.
The financial crisis is also known as the financial crisis. Refers to all or most of the financial indicators of a country or countries (e.g, short-term interest rates, monetary assets, securities, real estate, land prices, commercial bankruptcies, and financial institutions)[2]. The sharp, short and super are period of deterioration of the number of collapses.
Секция «Проблемы и перспективы международной интеграции в современном бизнесе»
Next, I will take Chinese industrial enterprises as examples to discuss their common problems and prospects in the process of international integration.
First, the overall competitiveness of industrial enterprises is weak. China's industrial enterprises are generally small in scale, weak in business capacity, small in assets, poor in technology and innovation, and lack of a complete global business strategy. As a result, many industrial enterprises in China lack competitive advantages.
Second, the enterprise's management idea is backward, the economic management level is low, and the operator decision-making mechanism is backward. China's industrial enterprises are very different from the mainstream international enterprises. For example, mainstream ideas include freedom and openness, fairness and transparency, and environmental protection. However, due to historical and institutional reasons, Chinese enterprises cannot integrate into the international mainstream, and many pollution problems in China often accompany the development of industrial enterprises (especially heavy chemical enterprises) [3].
Third, enterprises lack an innovation system. Many Chinese industrial enterprises invest blindly abroad. They simply copy the practice of operating and developing enterprises in China to foreign countries and become "chinese-style enterprises". Many enterprises do not analyze the international business environment, are not familiar with international practices, do not understand the cultural differences between China and foreign countries, do not understand the laws and regulations of the host country. It is worth noting that these companies cannot survive in the international market for a long time.
Finally, there is a shortage of technical and business professionals. The person is the most active factor in productivity, the competition of the enterprise is the competition of talent. On the one hand, the development of industrial enterprises needs a group of professional technical personnel to improve their ability in product, industrial and equipment technology innovation, and improve the competitiveness of products in the market. On the other hand, we also need a large number of senior management talents with global vision, who can participate in the market competition, be familiar with the laws in the competitive market and have comprehensive market analysis, public relations and marketing ability. However, the loss of existing technical and managerial personnel in industrial enterprises is becoming more and more serious, the overall quality of employees is low, the technical foundation is weak, and the lack of professional talents makes the technological innovation ability of small and medium-sized enterprises very limited. Such enterprises can hardly survive in the context of global financial crisis and economic crisis.
Nowadays, more and more Chinese businessmen have realized the problem I have just mentioned and put forward corresponding measures to solve it. In recent years, for example, many industrial companies have chosen to merge to expand their businesses and better compete for market share. In addition, more and more businessmen take a long-term view and are willing to learn the accepted business philosophy and discover and explore new business channels according to their own characteristics.
Although China's industrial enterprises are facing many problems under the background of financial and economic crisis, people should see the development trend and opportunities of industrial enterprises from these problems.
First, managers should have a global awareness of international business philosophy. In order to enable industrial enterprises to develop in the crisis, managers need to have a global and progressive development strategy and consciousness in addition to the correct business philosophy. The development of industrial enterprises has a development process from elementary level to advanced level [4]. Generally speaking, it has experienced the collective development process from single trade or production to trade, investment, production and finance.
Second, the manager must grasp the market competition change rule. The opportunity is open to many enterprises. Whether every enterprise can grasp and utilize the opportunity effectively has universality and particularity, but contingency exists. A large number of practices have proved that, in order to master the law of future market changes, enterprises should make a quick and sensitive response to the market, especially to analyze and study the possible opportunities in the market. For example, by understanding and understanding the market competitors and consumers, the analysis of possible opportunities; when opportunities arise, companies can predict their strengths and weaknesses. Only those enterprises that can foresee the law of market change and carry out opportunity management in advance can guide the consumption trend of consumers and obtain good economic benefits [5].
Humanistic management was put forward in the 1960s, and by the 1980s, it has been widely valued by domestic and foreign businesses. Akio Morita, chairman of SONY, said: "if there is really a secret to the Japanese way of doing business, then... I think 'people' is the fundamental starting point of all secrets. Konosuke Matsushita, known as the "god of business", also said that Panasonic's slogan is "business is people", and repeatedly declared that "to build Panasonic products Panasonic people". Lee Iacocca of the United States credits his long experience with managing ford and Chrysler [6]. It's about people, it's about people who are passionate and engaged in management. Chinese businesses often say: "the root of the business, the staff - oriented. The soul of the business, the heart of the workers. It has been emphasized that stimulating the enthusiasm and creativity of employees is the source of strength to enhance business vitality. Explained outstanding business, it is the aggregation of outstanding talent above all. All these will be further developed and become an important direction of optimizing management in the future 21 century.
References
1. Xu Ru, Wang Xin. Evaluation of independent innovation capability of China's industrial enterprises and countermeasures for improvement. China collective economy. 2019(11). P. 92-93.
2. Yong Jilei. Reflections on issues related to performance management in industrial enterprises [J]. Enterprise reform and management. 2019(02). P. 102-112.
3. Wu Chengken, Lei Chunxiang. On the financial integration of mergers and acquisitions of small and medium-sized industrial enterprises and countermeasures. Modern economic information. 2019(01). P. 183-184.
4. Maria Qiaonati, Liu Xiaoxuan, He Ruizhen. Global economic crisis and the selective adaptation of Chinese industrial enterprises from 2008 to 2010. Foreign theoretical trends. 2014(03). P. 64-67.
5. Chen Huajun. A brief analysis of the cost control of China's industrial enterprises under the situation of financial crisis. Finance and economics (academic edition). 2012(09). P. 19-21.
6. Zhu Hongjun. Analysis of the current situation of Henan industry under the financial crisis and its countermeasures. Chinese Business. 2010 (02). P. 215-217.
© Xin L., 2019
