CC BY
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SIANIQUKNAI.
SIAN IQUKNAI. OH CIPOÎBlHV RESEARCH AGEMENT STUDIES
THE ROLE OF MODERN MEDIA IN SHAPING LANGUAGE
USE.
Tojiboyeva Dinora Student of Tourism Faculty of Tashkent region Chirchik Pedagogical University
https://doi.org/10.5281/zenodo.14417952
ARTICLE INFO
ABSTRACT
Received: 9th December 2024 Accepted:10th December 2024 Published:12 th December 2024
KEYWORDS Modern media, language change, linguistic evolution, social media, digital communication, language use, sociolinguistics, vocabulary,
grammar, syntax.
The substantial impact of contemporary media on language use is explored in this article, with particular attention paid to how it affects vocabulary, grammar, syntax, and communication styles in general. We investigate how different media platforms, such as streaming services, social media, and online news, influence the development and breakdown of formal language norms. The research takes into account how sociolinguistic issues, technical developments, and the ensuing linguistic changes seen in modern communication interact.
INTRODUCTION
The development of contemporary media has significantly changed how people communicate with one another. The widespread and interactive character of digital media offers a dynamic and complex influence on language use, even while conventional media like print and broadcast helped standardize language. Language is a dynamic system that changes with the times. Social media has sped up this transition with its distinct communication style. New linguistic forms are emerging as a result of the platforms' demands for immediacy and brevity. Since they provide a more succinct and expressive means of communicating, hashtags, emoticons, and internet lingo have become essential components of online communication. This pattern is indicative of a larger change in language use, where effectiveness and emotional resonance are valued more highly than conventional linguistic conventions.
The evolution and degradation of established linguistic norms are examined in this article in relation to contemporary media, including social media platforms, online news sources, and streaming services. We will examine the sociolinguistic elements influencing these shifts as well as the effects on vocabulary, grammar, and syntax, among other linguistic components. According to Crystal (2001), "Language is a living organism, constantly adapting and changing to meet the needs of its users," and contemporary media offers an environment that is conducive to this adaptation.
METHODS: Observational data from many media platforms and previous sociolinguistic and digital communication studies are used into this qualitative analysis. We examine instances of language use in various media situations to demonstrate the trends and underlying mechanisms that have been noticed. Analyzing the frequency of neologisms, acronyms, and colloquial grammar in online comments, social media posts, and other digital communication formats is part of this.
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Another important factor in the internationalization of English has been social media. People from a variety of linguistic origins utilize platforms, which has resulted in the development of a more accessible and inclusive form of English. The ease and versatility of this "Global English" make it suitable for non-native speakers and promote intercultural dialogue. The teaching of English is affected by this phenomena since conversational, practical skills are becoming more valued than rigorous adherence to conventional grammar rules.
RESULTS: This section looks at the language and communication styles that social media platforms encourage because they have affected written communication, in-person interactions, and even the use of formal language. The language and communication patterns emerging on social media platforms have wider societal implications. This section looks at the effects on politics, cultural norms, education, and the dissemination of misleading information.
1. Vocabulary: New words are being introduced by contemporary media at a never-before-seen pace. A vibrant but frequently transient lexicon is created by the widespread use of neologisms, slang, and acronyms, especially on social media. For example, words like "influencer," "meme," and "emoji" have quickly become part of common speech. Although the addition of new words might improve the language, it can also cause the formal and informal registers to diverge more.
2. Grammar and Syntax: Grammatical structures are frequently simplified as a result of character limits and the instantaneous nature of online communication. Digital language is frequently characterized by sentence fragments, unusual punctuation, and the removal of articles. The frequency of brief, snappy lines in text messages and tweets is evidence of this. However, this pattern may indicate a change in communicative priorities rather than a deterioration in language proficiency (Baron, 2008).
3. Communication Styles: Modern media facilitates a diversity of communication styles. Formal written language, once the dominant mode in public communication, coexists with a multitude of informal styles, reflecting the different social contexts and communicative goals of digital interactions. This has blurred the lines between public and private spheres, leading to increased informality even in professional contexts.
DISCUSSION: The linguistic shifts brought about by contemporary media are intricate and multifaceted. Some critics bemoan the apparent deterioration in formal register and grammatical precision, while others see these changes as a normal progression that reflects language's flexibility. Rapid language invention and the spread of new linguistic forms are made possible by the participatory character of digital platforms. Social media in particular has a significant impact since it encourages the development and spread of language trends through viral occurrences and peer-to-peer contact. However, there are worries about the possible decline of formal language abilities, especially in younger generations, given the prevalence of informal styles in digital environments. To evaluate the long-term effects of these language changes, more investigation is required.
CONCLUSION:
The way that language is used now is greatly influenced by modern media. Unquestionably, it has influenced vocabulary, grammar, syntax, and communication styles, resulting in a trend toward greater informality as well as linguistic creativity. The dynamic character of language and its adaptability to new social situations and communication technology are reflected in these changes, even though they may cause worries about language standards. A balanced viewpoint acknowledges this continuous linguistic evolution's positive and maybe negative features.
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REFERENCES:
1. Baron, N. S. (2008). Always on: Language in an online and mobile world. Oxford University Press.
2. Crystal, D. (2001). Language death. Cambridge University Press.
3. https://5minuteenglish.com/the-impact-of-social-media-on-english-language/
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