CC BY
8
UDK 101
Bahronov B. teacher
Bukhara branch of Tashkent Institute of Irrigation and Agricultural Mechanization Engineers "MASS CULTURE" - DESTROYER OF OUR NATIONAL CULTURE
Annotation: Today, "mass culture ", which is a strong threat to our spiritual life, is formed in the Western world and is called "pop culture", in which it is "popular " or abbreviated.
Key words: culture, globalization, national culture.
In simple terms, it is a negative force that penetrates us from the outside, affects our extraordinary, national values, traditions and traditions, our culture, our mentality, our self-esteem, in general, all spheres of our life.With its extremely modern vision, it attracts everyone, especially curious young people.
If we look at the history of mass culture, this concept was first introduced in 1957 in the B.Rosenberg. It was used in the collection of articles called "Mass Culture", published under the editorship of Wayne. Mass culture, as its name suggests, has become somewhat more complex in its existence and has progressed gradually over a long period of time. According to experts, the beginning of its formation begins from the XV-XVI centuries. However, in the Society of the personality of mass culture, the end of the XIX -beginning of the XX centuries spread a wide range. This was facilitated by a number of socio-political processes taking place in the world.
According to information, one of such processes is associated with the transformation of the United States into an industrialized country in the first half of the twentieth century. Since serious attention has been paid to the issues of increasing production efficiency and profitability in the economy, the character of society has changed, the pace of development has increased. As a result, until now, only those products that were used by countless people have become products of daily consumption.In this way, it became the homeland of the US consumer society and consumer consciousness. Meanwhile, the hedonistic aspirations of people justify the consumer mood, glorified teachings also developed. The transformation of the activity, subordinated to a specific goal, into a life strategy, the evaluation of the mind as a value that fulfills the tactics of success, does not have the ability to determine the foundations of existence, seeks to eliminate the problematic situation and find ways that allow it to adapt to social conditions, to recognize the fact that it is a, these principles of teachings, such as positivism, neopositivism, postpositivism, based on the consumer attitude of man to the world.
Thus, the overabundance of the production of raw materials, the formation of the consumer mood, the emergence of the consumer consciousness, the development of the doctrines that motivated them, eventually led to the emergence of a cultural reality, which was called mass culture.
Mass culture has become widespread, especially since the middle of the last
century. First of all, the extreme democratization of culture laid the groundwork for this.The introduction of the principles of democracy into the sphere of culture has created conditions for the co-existence and free development of various models of behavior , artifacts, values to be used by the masses as widely as possible.The democratization of culture has also paved the way for the widespread use of mass communication tools.This facilitated the spread of the artifacts of mass culture.As a result, under the slogan" assimilated democracy", mass culture gradually conquered the whole world.
Secondly, the development of mass culture is associated with demographic growth. According to statistics, in the 50-60 years of the XX century in the US, the birth rate was 25 thousand people.Until 1970-th year, this figure was equal to 16 per 1000 people.Immigration processes also serve as a factor of demographic growth. As a result of this, in the 30-ies of the XX century, the population of the United States, consisting of 123 million, reached 226,5 million by the 80-ies.Demographic growth, on the one hand, has increased the carriers of the artifacts of mass culture, on the other hand, has turned the production system of these artifacts into a powerful industry.
Thirdly, in the middle of the last century, mass communication tools, including radio, television, newspaper and magazines, evolved both in quantity and quality. Publications, TV shows, films, newspapers and magazines designed for different sections of the population, serving different needs and interests, there are a lot of works of art of different genres.These tools have become carriers of the artefacts of mass culture to a wider community and through these tools have made it possible to increase the advertising and copy of mass culture.As a result, the mass culture that arose in the US began to gradually cover the countries of the world.
In the 80-ies of the XX century, the structural structure of mass culture began to change.In particular, the character of the spiritual aspect of mass culture has received a new tone.At worst, his various appearances appeared: Kitch (something that does not have the slightest artistic-aesthetic value and gives the items a high template tone), comics (indecent printing-painting products with short text or bite on the bottom), starism (divination of entertainers, actors, athletes, TV shows, given the suburban passions), heppies (previously unplanned, "sharp" performances organized, for example, Royal, arrange mass "entertainments " wildly by breaking or laying fire on the piano or car) and from the sentence.
Also in its composition appeared books, films, songs, information, advertisements, advertisements that promote the ideas of moral corruption and violence, individualism, egocentrism.Putting a lipstick on the propaganda of moral corruption, violence seriously undermines the sacred stronghold, age-old values and traditions called family in Western countries.According to statistics, 34 percent of children in Britain are born without a marriage.If this process continues, in the next 20 years, less than half of British children will receive parental care.It is even more difficult to imagine the future of societies in which the family, which is the basis of the personality society, is thrown away as unnecessary material.
It is also known that the majority of minors who have committed crimes in
the US and are imprisoned are children of a broken family.From this state to the present, the Western world itself is also worried.
Meanwhile, one of the most widely spread false ideologies in the world, permeated with "mass culture", is called "Eurocentrism"As the name suggests, it is said that taking a template from Western culture, imitating it, is the main factor of development.The leadership of this movement, which offers such methods as undermining historical memory, undermining the sentiment in society, depriving the people of their spiritual roots, "disabling " the healthy mind, calls this process a new direction-the promotion of immorality, the most radical inclinations of man, Animal Ambition., further "enriched"by incitement of lust. Mass culture is essentially a lack of culture. Therefore, he is primarily struggling with the classic culture, art, his wealth, which is a banner of high talent and immortal spiritual and moral ideas, and denies it.
Indeed, in the opinion of Karl man, one of the manifestations of "mass culture", all the things that exist in everyday life, in the environment (for example, cans of konserva, broken toothbrushes, rusty fragments of cars, waterways, as well as various magazine-Gazeta torture) are separated from the bosom of life, giving them a certain order, if people look, these simple wastes are of reaching "art, culture samples".We should not leave such events out of our view.As the president explained,"at the present time, situations related to the perception of immorality as a culture and, on the contrary, ignoring the original spiritual values, as an old, pose a great danger to today's development, human life, family integrity and the education of young people, and many realize how important it is to fight against such attacks, which are spreading"
Such a change in the character of the spiritual aspect of mass culture is becoming to this day a factor of spiritual threat.In addition to the above, Islam Karimov continued his opinion: "naturally, under the guise of' mass culture" to spread the ideas of moral corruption and violence, individualism, egocentrism, if necessary, so as not to increase wealth from the account, how many millennial traditions and values of other peoples, indifference to the spiritual foundations of the way of life, the" , - he wrote.
In short, the "mass culture" is in destroyer, which loses the national identity.No one should be indifferent and ignored that he gradually "absorbs" our national culture.An exhaustive study of its nature, the identification of the true causes of its occurrence and development will allow to protect national culture from external threats, protect the cultural level of young people from spiritual threats.In addition to the above, in order to protect against the threat of' mass culture", we should pay attention to the following factors::
* To take measures to identify the risks coming from outside as soon as possible during the period of "development of the inferiority";
* Further development of moral and moral norms of the nation, people -adopted in society, principles of cultural development;
* Formation of immunity to various information coming in through internet and foreign media;
* Formation of ideological immunity in the minds of young people, etc.
References:
1. Farhodjonovna, F. N. (2017). Spiritual education of young in the context of globalization. Мир науки и образования, (1 (9)).
2. Фарходжонова, Н. Ф. (2016). Влияние идеологических процессов на национальную идею в условиях глобализации. Мир науки и образования, (2 (6)).
