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Section 2. Management
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Damo Elga, MSc. Faculty of Movement Sciences, Sports University of Tirana, Albania E-mail: [email protected] Pano Genti, MSc. Sport Sciences Research Institute, Department of Physical Activity Health and Recreation Research. Sports University of Tirana, Albania E-mail: [email protected]
Management of sport organisations
Abstract: Sports Management is an area that has been studied very carefully recently. However, there is lack of information regarding the situation in sport management programs in Europe (Hovemann, 2003). The main objective of this paper was to touch and throw any light that is necessary for the recognition in the field of Sport Management.
The aim of this study was to evaluate several sport club in Albania and Kosovo in terms of their structurar and management functions. We have used a questionaire and interviews to collect the information. The results of the study indicate that the administration and management of sport organizations in Albania is not done by people specialized in this field.. Regarding the administration and management of sport organizations in Kosovo sport clubs, it appears that the role of the sport manager is conducted by the sports coach, but in collaboration with people who were specialized in the field of sports management. Results of a successful sports enterprise management using very important factor are much higher compared to an undertaking that does not have a sports manager.
Keywords: sport management, sport organization, sport teams.
Introduction
Sports Management is very carefully studied recently. Today in America around 200 universities offer curricula in Sports Management at the grassroots level but also graduate. Also in the field of sports management in North America two magazines were created in eight years, one in Sports Management and Marketing at the other for Sport. Europe is expected to
soon be organized for the first time in Sport Management Congress from which emerged the thought of a European newspaper. In Europe there are several universities that offer master’s study programs (European Masters). The last two decades sports management is focusing not only on the importance of academic research but members and participants in recognition of leaders in the field of sports organization. This means
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Management of sport organisations
that the increased importance of the variety ofservices related to the organization of sport. Many supporters of the sport management professional models again received support and operational point ofcall in sports organizations. During the last decades market needs to have professional managers in the field of sports has increased significantly. Sport has become one of the main activities of global business. Clubs and sports large corporations usually employ full-time managers. However what exactly should contain a program in sports management is not yet clear. An international discussion during different opinions about so-called „competence approach to curriculum development” led to the formation of„Standards Management Programs in North American Sports; (NASSM 2000) which can be monitored and controlled [3; 4; 6; 7; 9; 10; 11; 13; 14]. At the same time there is a lack of information regarding the situation in sport management programs in Europe [8]. Finally, Earle F. Zei-gler [21], James G. Mason [15; 16], and others have come to the conclusion and agreed that sport plays a very important role as a form ofmovement and fun, it also plays an important role for the man that he has a health and welfare, and it is essential that it affects the future healthier lives. The potential of sport management emerged as a business enterprise, as an academic discipline that sought to prepare people who will work through enterprise and as a line for making systematic knowledge [17; 19; 20]. Students must choose to enter a program in sports management with the same confidence knowing that their study program has been certified to have value for their future. Standards for approving programs NASPE / NASSM are designed to give you basic knowledge [1] and a good flexibility in terms of the functioning of institutions and the opportunity for a better implementation of curriculum [5]. Management is a relatively new sport as an academic discipline. In 1980 there were only 20 sports management programs in North America, in 2000 there were 200, and in 2007 was 218 in the U.S. and 12 in Canada. One major reason for the growth ofacademic programs is the understanding and management of sport is like other businesses. Managers determine the organization performance inside and outside. Management software enables sports training for leadership positions in various fields; fitness centers, professional teams, recreation centers, coaching, youth organizations; in short there are various possibilities for integration of this discipline in the sports industry Objectives The main objective of this paper was to overview the reality of Sport Management situation in two different countries; 1- Albania and 2- kosovo. Methodology We have used a questionnaire that was adapted for this study. Questions were organized in such a way as to make it possible for information to be taken in accordance with the goals and objectives of the study. We have collected data regarding operation, financing and management of several sports clubs in Albania and Kosovo. In Albania we have contacted the team managers of female volleyball (Marin Barleti, University) and basketball (Tirana Sports Club) teams. In Kosovo we have contacted with three sport manager teams (Pristina, Peja and Ferizaj Male Basketball Clubs). The questionnaire was sent electronically by e-mail. Communication is made through contacting representatives by telephone by providing information and for maintaining the confidentiality of individuals.
Results
Management Structure of Albania Sport Clubs
1. Marin Barleti Females Voleyball Team 2. Tirana Females Voleyball Team
President Team Tirana (V Ball Female):
Executive Director President
Coach Executive Director
Assistant Coach Coach
Doctor Assistant Coach
Physician Assistant Doctor
15 Players 15 Players
Volunteer staff Volunteer staff
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Section 2. Management
Albanian Teams
The data shows that the administration and management of sport organizations in Albania is not done by people specialized in this field. According to the research data of the investigation conducted in Albania, it results that in all existing leagues and teams, there are no real managers,
as the work of the manager and the manager is performed only by the „owner” of the team or directors of clubs or federations. The current law of sport reflects a significant improvement in the concept of organization and functioning of the sports movement as an autonomous system that cooperates in partnership with the state.
Management Structure of Kosovo Sport Clubs
1. Pristina Team 2. Peja Team 3. Ferizaj Team
(Basketball Men) (Basketball Men) (Basketball Men)
President President President
Executive Director Executive Director Executive Director
Coach Trainer Trainer
Assistant Coach Assistant Coach Assistant Coach
Doctor Doctor Doctor
Physician Assistant Assistant doctor Assistant doctor
15 Players 15 Players 12 Players
Volunteer staff Volunteer staff Volunteer staff
Kosovo Teams
Department of Sports in Kosovo was established in 2000. The Sports Department has supported and helped develop numerous sports activities, through which the organization intends to contribute content, faculty development, membership and licensing of sports in Kosovo in the international arena, the inclusion of all sporting activities, regardless of nationality, race and religious affiliation. In this regard marked increase in the level of results, sports activities, developing quality and functionality visible. In terms of administration and management of sport organizations, based on data it appears that here the role of the manager conducted by a sports coach but in collaboration with people who are specialized in the field of sports management. Also regarding the sport managers in Kosovo sport clubs it appears that were more experienced and more organised.
Conclusions and Recommendations
In sports management is a key area of the economy for all countries and especially in terms of ability to achieve various business successes. Managerial factors explain the types of leaderships, then the manager, the function and role of his shows and teaches us how to be truly successful a manager of 21st century. Case studies, management theory
and its interrelation with the practice being taken in direct analysis, made to understand in more detail how to act in certain cases management.
The globalization of sport brings with it many benefits for the sport, which is ever more being used as a vehicle crosses traditional lines of gender, religion, and geographical barriers. Sport brings people together in a common interest. The data collected shows that the Kosovo Albanian unfortunately there is a board of managers of sports organizations, but no personal managers.
Based on the results and in the literature review also in the sport legislation qe can say that:
• The profession of sports manager is one of the most important in modern times.
• Administration and management of sports organizations in Albania, it results that it is necessary and much needed in order to manage them more effectively.
• The profession of sports manager in Albania, should be institutionalized and should be offered more fields and levels of study, especially at the university level so that the profession be given due importance.
• Must be revised substantially and constructively law and legal basis in terms ofregulation of the profession of sports manager.
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Management of sport organisations
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