ASSESSMENT OF THE IMPORTANCE OF EDUCATIONAL AND PROFESSIONAL PROGRAM "PHARMACY" DISCIPLINES IN FORMATION OF COMPETENCIES OF THE FUTURE PHARMACIST Текст научной статьи по специальности «Науки об образовании»

Conclusions.

Developed and tested information-analytical support of practical training in the form of an electronic database of the process of organizing practical training, which contains four modules ("Information about practices", "Information about students", "Information about the departments that manage practice", "Information about databases practices"); five online forms ("Distribution to practice", "E-referral to practice", "Report of the department on practice", "Level of practical training", " Monitoring the employment of graduates "); three online documents ("Practice Agreement ", " Order on student internship ", " Practice Diary ").

REFERENCES:

1. Transforming Pharmacy and Pharmaceutical Sciences Education in the Context of Workforce Development. URL: https://www.fip.org/files/fip/publications/ FIPEd_Nanjing_Report_2017_11.10.17.pdf (date of application: 10.09.2020).

2. Barkovska O., Ogar' S. Methodological principles of organization of production practice of students of the field of knowledge "Pharmacy". Pharmaceutical Journal. 2013. Bun. 4. P. 116-120.

3. Barkovska O., Rogulya O., Lebedynets V. Research of organizational aspects of educational and production practices in conditions of functioning of the quality management system of higher education institutions on the example of the National University of Pharmacy. Management, economics and quality assurance in pharmacy. 2018. № 2 (54). P. 14-22.

4. Kireyev, I. V. Vykorystannya novatsiy v praktychniy pidhotovtsi provizora / I. V. Kireyev, O. O. Ryabova, V. YE. Kashuta // Aktual'ni pytannya praktychnoyi pidhotovky studentiv NFaU v Ukrayini ta za kordonom : materialy nauk.-prakt. konf. za pidsumkamy praktyky studentiv NFaU, m. Kharkiv, 10

kvit. 2014 r. - KH. : NFaU, 2014. - P. 106-108.

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6. Nemchenko, A. S. Doslidzhennya priorytetnykh napryamkiv udoskonalennya vyrobnychoyi praktyky z orhanizatsiyi ta ekonomiky farmatsiyi / A. S. Nemchenko, V. M. Nazarkina, YU. V. Korzh // Aktual'ni pytannya praktychnoyi pidhotovky studentiv NFaU v Ukrayini ta za kordonom : materialy nauk.-prakt. konf. za pidsumkamy praktyky studentiv NFaU, m. Kharkiv, 10 kvit. 2014 r. - KH. : NFaU, 2014. - P. 70-73.

7. Posylkina, O. V. Rol' praktyky u formuvanni profesiynykh kompetentnostey u vypusknykiv spetsial'nosti "Ekonomika pidpryyemstva" / O. V. Posylkina // Aktual'ni pytannya praktychnoyi pidhotovky studentiv NFaU v Ukrayini ta za kordonom : materialy nauk.-prakt. konf. za pidsumkamy praktyky studentiv NFaU, m. Kharkiv, 10 kvit. 2014 r. - KH. : NFaU, 2014. - P. 92-95.

8. Law of Ukraine «About the higher education» : of July 1, 2014 No. 1556-VII URL: https://za-kon.rada.gov.ua/laws/show/1556-18 (date of application: 24.07.2020).

9. Barkovska O., Ogar' S., Rogulia O., Havryh N. Analysis of factors that influence on organization of educational and production practice in preparation of pharmacy specialists. ScienceRise: Pharmaceutical Science. 2017. № 5 (9). P. 40-45.

10. Karpenko, A. S. Use of GOOGLE APPS services in the process of informatization of higher education institution. Information technologies and teaching aids. 2019. T. 71, №3. P. 183-195.

ASSESSMENT OF THE IMPORTANCE OF EDUCATIONAL AND PROFESSIONAL PROGRAM "PHARMACY" DISCIPLINES IN FORMATION OF COMPETENCIES OF THE FUTURE

PHARMACIST

Prokopenko T.

Tina S. Prokopenko, PhD in Pharmacy, Associate professor, National University of Pharmacy, Kharkiv

Goryacha L.

Larisa O. Goryacha, Lecturer, Teaching Methods Expert, National University of Pharmacy, Kharkiv

Abstract

Results of assessment by employers, teachers and students of the importance of educational disciplines of the educational and professional program in the specialty "Pharmacy" for pharmaceutical professional occupation are presented in the article. The obtained results should be used in credit time distribution for academic disciplines in the educational and professional program, considering their role in formation of the competencies of future specialists.

Keywords: pharmacy technician, educational and professional program, academic disciplines, competencies

The global trend of pharmaceutical practice in pharmacies is to rely on pharmacists having secondary special education, performing a number of ancillary functions under the supervision of a specialist with higher education.

In Ukraine, pharmaceutical industry workers having secondary special education are represented by specialists - pharmacy technicians who work under the direct supervision of a pharmacist, perform the functions of manufacturing drugs, dispensing over-the-

counter drugs, and provide information and advice to customers. In rural areas pharmacies, pharmacy technicians can work as a head of pharmacy and deputy head of pharmacy [1, p. 184].

Education of pharmacists is carried out according to the educational and professional program (EPP), which determines basic requirements for results of students' training as mastered program competencies -general and professional [2].

Program competencies of the students are formed during the study of academic disciplines, which are grouped into cycles of general education (social and humanitarian disciplines, as well as natural science disciplines) and vocational education (vocational disciplines) in the specialty "Pharmacy" educational program. General competencies form in result of mastering by students the disciplines of the general training cycle. The cycle of professional disciplines ensures professional competencies development of future pharmacists.

The teaching program is organized as a course based on two-year (on the basis of complete general secondary education) and three-year (on the basis of basic general secondary education) students' training with the following possibility of continuing education in higher pharmaceutical education institutions (Universities) on a accelerated learning course. The educational program is the basis for the recognition of professional qualification "Pharmacy technician" and is 120-180 ECTS.

To realize the issues concerning formation of competences in students of EPP of specialist in

Ukrainian and Foreign languages, as well as Fundamentals of Law, were considered by the respondents (employers, teachers and students) to be the most important disciplines for the future specialty.

pharmacy, 29 (Educational Program of 2018 year) disciplines study is being provided.

The purpose of our study was to estimate the opinion of employers, teachers and students concerning the level of importance of the disciplines of the educational program for professional occupation of a pharmacy technician.

Involvement of three focus groups of respondents in the survey increases the impartiality of the evaluation procedures [3, p. 95-99; 4, p. 13].

The importance of academic disciplines was assessed using five-point scale : 1 point - "not important at all"; 2 - "rather unimportant"; 3 - "partially important"; 4 - "important"; 5 - "very important".

The total quantity of respondents was 274 (100.0%). They were divided as follows: students - 122 (44.5%), teachers - 58 (21.2%), employers - 94 (34.3%).

Table 1 presents mathematical processing of survey results in the mentioned respondents' groups. The Description part of the survey results for each group of the respondents is presented as medians and inter-quar-tile intervals of assessments of importance of each of the disciplines (Me [LQ; UQ]), as well as mean points and standard error (M + m). To determine the statistical significance of the differences in assessments of the importance of individual disciplines for the profession between three groups of the respondents, a nonparametric analogue of analysis of variance - the Kruskal-Wallis test (H) was used. All calculations were performed with 95% confidence

Table 1

Table 2 presents results of the respondents' opinion regarding the importance of natural science disciplines for the future specialty.

Estimation of the social and humanitarian disciplines importance by the respondents

Discipline Students Teachers Employers

Me[LQ; UQ] M+m Me [LQ; UQ] M+m Me [LQ; UQ] M+m Statistical significance of the differences between the groups

Fundamentals of Philosophical knowledge 1 [1; 2] 1.55 ± 0.09 2 [1; 4] 2.51 ± 0.20 2 [1; 3] 2.19 ± 0.19 H(2N=133)=18.52547, p=0.0001<0.05

Culturology 2 [1; 2] 1.85 ± 0.12 3 [2; 4] 2.97 ± 0.21 3 [2; 4] 2.92 ± 0.18 H(2,N=134)=28.76989, p=0.0000<0.05

Ukrainian language 4 [3; 5] 3.82 ± 0.14 5 [4; 5] 4.37 ± 0.7 5 [4; 5] 4.30 ± 0.19 H(2,N=134)=10.99154, p=0.0041<0.05

Foreign language 4 [3; 5] 3.65 ± 0.14 5 [3; 5] 4.29 ± 0.15 4 [3; 4] 3.43 ± 0.20 H(2,N=133)=11.16470, p=0.0038<0.05

Fundamentals of Law 3 [2; 4] 3.10 ± 0.15 4 [3; 5] 3.60 ± 0.21 4 [3; 4] 3.46 ± 0.17 H(2, N=134) =4.81416, p=0.0901>0.05

History of Ukraine 2 [1; 2] 1.74 ± 0.12 3 [2; 4] 3.00 ± 0.19 3 [3; 4] 2.97 ± 0.15 H(2, N=134)=41.83958, p=0.0000<0.05

Sociology 2 [1; 3] 2.11 ± 0.14 3 [2; 3] 2.57 ± 0.19 3 [3; 4] 3.11 ± 0.18 H (2, N=134)=19.09707, p=0.0001<0.05

Economic theory 2 [1; 3] 2.44 ± 0.17 3 [2; 4] 2.74 ± 0.19 2 [1; 2] 1.92 ± 0.14 H(2, N=134) =8.441256, p=0.0147<0.05

Table 2

Estimation of the natural science disciplines importance by the respondents

Discipline Students Teachers Employers Statistical significance of the differences between the groups

Me [LQ; UQ] M+m Me[LQ; UQ] M+m Me[LQ UQ] M+m

Botany 3 [2; 4] 2.90 ± 0.16 4 [3; 5] 4.00 ± 0.14 4 [3; 5] 3.70 ± 0.17 H(2, N=134) =19.43802, p=0.0001<0.05

Inorganic chemistry 3 [2; 4] 2.77 ± 0.17 4 [3; 4] 3,69 ± 0.15 4 [4; 4] 3.86 ± 0.14 H(2, N=134) =21.19160, p=0.0000<0.05

Anatomy with Physiology Fundamentals 4 [4; 5] 4.15 ± 0.13 5 [4; 5] 4.54 ± 0.11 5 [4; 5] 4.35 ± 0.17 H(2, N=134) =3.954938, p=0.1384>0.05

Hygiene and Ecology Fundamentals 4 [2; 4] 3.39 ± 0.16 4 [3; 4] 3.51 ± 0.16 4 [4; 5] 3.95 ± 0.18 H(2, N=134) =6.635196, p=0.0362<0.05

Organic chemistry 3 [2; 4] 3.00 ± 0.17 4 [3; 5] 3.77 ± 0.15 4 [3; 5] 3.92 ± 0.17 H(2, N=134) =14.35335, p=0.0008<0.05

Life Safety 3 [2; 4] 2.77 ± 0.16 3 [2; 4] 3.09 ± 0.23 4 [3; 4] 3.81 ± 0.15 H(2, N=134) =15.51031, p=0.0004<0.05

Microbiology Fundamentals 3 [2; 4] 2.97 ± 0.15 4 [3; 4] 3.60 ± 0.15 4 [3 4] 3.73 ± 0.18 H(2 ,N=134) =12.43690, p=0.0020<0.05

According to the students' opinion, among the natural science disciplines, the most important ones for the future specialty were Anatomy with Physiology Fundamentals, Hygiene and Ecology Fundamentals. The teachers considered Anatomy with Physiology Funda-

mentals and Botany to be the most important disciplines. The employers decided that all the natural science disciplines are important for the profession.

According to the analysis of estimation of importance of the vocational disciplines, the following results were obtained (Table 3).

Table 3

Importance of the vocational disciplines

Stu dents Teac iers Empl ayers Statistical significance

Discipline Me[LQ; UQ] M+m Me[LQ; UQ] M+m Me[LQ; UQ] M+m of the differences between the groups

Analytical chemistry 2 [1; 3] 2.50 ± 0.17 3 [3; 4] 3.46 ± 0.15 4 [3; 5] 3.84 ± 0.16 H(2, N=134)=27.87666, p=0.0000<0.05

Latin language 5 [3; 5] 4.19 ± 0.14 5 [4; 5] 4.54 ± 0.13 5 [5; 5] 4.70 ± 0.10 H(2, N=134)=5.370939, p=0.0682>0.05

First aid 5 [4; 5] 4.21 ± 0.13 5 [4; 5] 4.46 ± 0.13 5 [5; 5] 4.59 ± 0.14 H(2, N=134)=4.871099, p=0.0876>0.05

Pharmaceutical chemistry 3 [2; 4] 3.19 ± 0.16 4 [3; 4] 3.60 ± 0.19 4 [3; 5] 4.08 ± 0.16 H(2, N=134)=11.87718, p=0.0026<0.05

Pharmacology 5 [5; 5] 4.85 ± 0.08 5 [5; 5] 5.00 ± 0.00 5 [5; 5] 4.92 ± 0.05 H(2, N=134)=2.984162, p=0.2249>0.05

Drug technol- °gy 5 [4; 5] 4.40 ± 0.13 5 [4; 5] 4.40 ± 0.14 5 [4; 5] 4.32 ± 0.15 H(2, N=134)=1.091122, p=0.5795>0.05

Pharmacognosy 5 [4; 5] 4.53 ± 0.10 5 [4; 5] 4.60 ± 0.12 5 [4; 5] 4.41 ± 0.13 H(2, N=134)=2.025860, p=0.3632>0.05

Organization and Economics in Pharmacy 5 [5; 5] 4.79 ± 0.10 5 [4; 5] 4.66 ± 0.13 5 [4; 5] 4.65 ± 0.10 H(2, N=134)=6.243477, p=0.0441<«0.05

Management and Marketing Fundamentals 4 [3; 5] 3.92 ± 0.15 4 [4; 5] 4.40 ± 0.13 4 [4; 5] 4.14 ± 0.17 H(2, N=134)=2.874850, p=0.2375>0.05

Information technologies in Pharmacy 4 [3; 5] 3.89 ± 0.16 5 [4; 5] 4.51 ± 0.16 5 [4; 5] 4.43 ± 0.13 H(2, N=134)=8.536629, p=0.0140<0.05

Computer technology in Pharmacy 5 [4; 5] 4.34 ± 0.13 5 [4; 5] 4.66 ± 0.11 5 [4; 5] 4.46 ± 0.13 H(2, N=134)=2.510874, p=0.2850>0.05

Phytotherapy 3 [3; 4] 3.42 ± 0.16 4 [3; 5] 4.11 ± 0.18 5 [4; 5] 4.57 ± 0.10 H(2, N=134)=24.12003, p=0.0000<0.05

Medical and Pharmaceutical Commodity science Fundamentals 3 [2; 4] 3.21 ± 0.16 4 [3; 5] 3.86 ± 0.19 4 [3; 5] 3.97 ± 0.18 H(2, N=134)=10.47432, p=0.0053<0.05

Labor protection in the industry Fundamentals 3 [2; 4] 2.82 ± 0.16 4 [2; 4] 3.31 ± 0.22 4 [3; 5] 3.70 ± 0.20 H(2, N=133)=11.00259, p=0.0041<0.05

As to estimation of the vocational disciplines, similarity of opinions of the groups of respondents concerning Pharmacology, Organization and Economics in Pharmacy, and Pharmacognosy is observed. Computer technology in Pharmacy knowledge was highly appreciated by the teachers. Latin language, according to the employers, is also important for the future specialty.

It's worth mentioning that the mean points of the vocational disciplines given by the employers are higher than the ones given by the students and the teachers.

Table 4 shows generalization of the respondents' assessments of importance of the educational program "Pharmacy".

Table 4

Estimation of importance of the teaching disciplines of the educational program "Pharmacy"

Students Teachers Employers Statistical

significance of the differences between the groups

Training cycle Me[LQ; UQ] M+m Me[LQ; UQ] M+m Me[LQ;UQ] M+m

Social, humanitarian and economic training cycle 2.5 [2.125; 2.875] 2.53 ± 0.07 3.25 [2.75;3.875] 3.25 ± 0.14 3.125 [2.75; 3.375] 3.04 ± 0.11 H(2, N=134) =25.46413, p=0.0000 <0.05

Natural and 3.00 3.14 ± 3.71 [3.29; 3.74 ± 4.14 3.90 ± H (2, N=134) =28.03872,

scientific cycle [2.43;3.71] 0.10 4.14] 0.10 [3.57; 4.29] 0.13 p=0.0000 <0.05

Vocational cy- 3.93 3.88 ± 4.29 4.26 ± 4.43 4.34 ± H(2, N=134) =19.26736,

cle [3.43; 4.29] 0.08 [4.00;4.57] 0.07 [4.07;4.64] 0.08 p=0.0001 <0.05

Consistency of estimates of assessments of importance of the academic disciplines was very high in the employers group (p=0.0000), rather high in the students group (p=0.0000), and medium in the teachers group (p=0.0000).

Systematization of the data of the analysis of the respondents' assessments of the importance of the educational program disciplines in future pharmacy technicians' formation points to the fact that the vocational cycle disciplines were considered as the most important by all groups of the respondents. At the same time, the students give lower rating to the importance of every

training cycle for their future professional occupation in comparison with the teachers and the employers.

Recently, a decrease in classroom programs and an increase in independent learning share of students have been observed in the academic disciplines programs. To realize the purpose of the educational program for the formation of program competencies of future pharmacy specialists, a method of problem-oriented learning was implemented in the educational programs of the professional training disciplines.

REFERENCES:

1. On approval of license conditions for conducting business activity on production of medicines, wholesale and retail trade in medicines, import of medicines (except for active pharmaceutical ingredients) / Resolution of the Cabinet of Ministers of Ukraine from November, 30, 2016, number 929. IE-resource] - access mode: https://zakon.rada.gov.ua/go/929-2016-%D0%BF

2. Educational and professional program "Pharmacy" for the first (Barchelor) level of high education. [E-resource] - access mode

http://college.nuph.edu.ua/wp-content/uploads/2018/12/0PP_Bak.pdf

3. Goryacha L. O., Prokopenko T. S. Assessment of compliance of the pharmacist's educational program with the requirements of the labor market / Goryacha L. O., Prokopenko T. S. // Pharmaceutical journal. -2014. - No 3. - P. 95 - 99.

4. Draft Criteria for assessing the quality of higher education programs and methodological recommendations for their application during accreditation [E-resource] - access mode: http://education-ua.org/ua/component/cck/?task=download&collec-tion=blog_files_x&xi=1&file=blog_files&id=2209

MARKETING ANALYSIS OF TRENDS IN THE DEVELOPMENT OF MANUFACTURING ENTERPRISES IN THE PHARMACEUTICAL SECTOR

Sahaidak-Nikitiuk R.

Doctor of Pharmaceutical Sciences, Professor, Professor of Management and Public Administration Department, National University of Pharmacy, Kharkiv, Ukraine

Holybtsova K.

Post-graduate student of the Management and Public Adminastration Department, National University of Pharmacy, Kharkiv, Ukraine

Demchenko N.

PhD in Economics, Associate Professor Associate Professor of the Department of Organization and Economics of Pharmacy National University of Pharmacy, Kharkiv, Ukraine

Abstract

The scientific works on the management of enterprises of the pharmaceutical sector and the application of marketing systems in pharmacy are studied. A SWOT-analysis of the potential and development trends of manufacturing enterprises of the pharmaceutical sector of Ukraine was conducted. On the basis of the conducted PEST-analysis the macroeconomic factors in which the manufacturing pharmaceutical enterprise functions are investigated. The purposes of marketing and communicative activity of production enterprises of the pharmaceutical sector and criteria of their achievement are defined.

Keywords: manufacturing pharmaceutical company, marketing, SWOT-analysis, PEST-analysis

Introduction

The development of the pharmaceutical sector is one of the main indicators of sustainable development of the country and a necessary condition for improving the quality of human life. Addressing the transformation of management mechanisms in the manufacturing enterprises of the pharmaceutical sector should be aimed at their adaptation to the changing external environment, provided the combination of economic interests of the state, business and society.

Marketing analysis of manufacturing enterprises of the pharmaceutical sector of Ukraine allows businesses to identify priority areas for improvement of technological processes and management systems, taking into account the characteristics and importance of pharmaceutical production.

Issues of the current state of problems of management of enterprises of the pharmaceutical sector of Ukraine were considered in the scientific works of many scientists: B. Gromovyk [1], A. Nemchenko [2], I. Pestun [3], O. Posylkina [4], V. Tolochko [5] and others.

A large number of works of scientists and practitioners are devoted to the application of the marketing system in pharmacy, special attention should be paid to the studies of L. Dmitrenko [6], S. Zhadko [7], S. Mnushko [8], S. Pashutin [9], A. Yudanov [10] and others. However, a number of issues related to the use of marketing analysis of trends in the development of manufacturing pharmaceutical companies have not been sufficiently studied and need to be considered and addressed.

The purpose of the article is to conduct a marketing analysis of trends in the production enterprises of the pharmaceutical sector.

Materials and Methods

The methods used in the study include methods of theoretical generalization, analysis and synthesis, the method of SWOT and PEST analysis.

Results and Discussion

Today, the commercial success or failure of businesses in any sector of the national economy is determined by the level of use of marketing principles in their activities. It is known that marketing is the process of planning and implementing the development, pricing,