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ОРГАНИЗАЦИОННАЯ ПСИХОЛОГИЯ
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20 самых цитируемых и 20 самых свежих научных публикаций на тему бренда работодателя (HR-бренд)
Информация приводится по данным реферативной базы Web of Science компании Thomson Reuters. Поиск производился по запросам «employer brand», «employer branding», «workplace branding» в тематиках публикаций в рамках психологических и смежных дисциплин (преимущественно маркетинг). В столбце «Количество цитирований» указано абсолютное число цитирований данной публикации в Web of Science за всё время её существования. Данные о количестве цитирований собраны 07.09.2017.
Ключевые слова: бренд работодателя; имидж работодателя; HR-бренд; библиометрия; цитирование.
Таблица 1. 20 самых цитируемых публикаций на тему бренда работодателя1 (HR-бренд)
№ п/п
Название и выходные данные
Количество цитирований
5.
Backhaus, K., Tikoo, S. (2004). Conceptualizing and researching employer branding. Career development international, 9(5), 501-517.
Berthon, P., Ewing, M., Hah, L. L. (2005). Captivating company: dimensions of attractiveness in employer branding. International journal of advertising, 24(2), 151-172.
Foster, C., Punjaisri, K., Cheng, R. (2010). Exploring the relationship between corporate, internal and
employer branding. Journal of Product & Brand Management, 19(6), 401-409.
Clair, J. A., Beatty, J. E., MacLean, T. L. (2005). Out of sight but not out of mind: Managing invisible
social identities in the workplace. Academy of Management Review, 30(1), 78-95.
Lievens, F., Highhouse, S. (2003). The relation of instrumental and symbolic attributes to a company's
attractiveness as an employer. Personnel psychology, 56(1), 75-102.
Collins, C. J., Stevens, C. K. (2002). The relationship between early recruitment-related activities and the application decisions of new labor-market entrants: a brand equity approach to recruitment. Journal of applied psychology, 87(6), 1121-1133.
Vallaster, C., de Chernatony, L. (2006). Internal brand building and structuration: the role of leadership. European Journal of Marketing, 40(7/8), 761-784.
Lievens, F., Van Hoye, G., Anseel, F. (2007). Organizational identity and employer image: Towards a unifying framework. British Journal of Management, 18(s1), 45-59.
Elsbach, K. D. (2004). Interpreting workplace identities: The role of office décor. Journal of Organizational Behavior, 25(1), 99-128.
Edwards, M. R. (2010). An integrative review of employer branding and OB theory. Personnel review, 39(1), 5-23.
7.
9.
10.
965*
682*
210*
201
184
134
83
75
62
57
1 * — Высоко цитируемые публикации по данной теме (согласно сервису Google Scholar), но не отражённые в базах данных
Web of Sciencе.
11. 12.
13.
14.
15.
16.
17.
18.
19.
20.
Davies, G. (2008). Employer branding and its influence on managers. European Journal of Marketing, 42(5/6), 667-681.
Punjaisri, K., Evanschitzky, H., Wilson, A. (2009). Internal branding: an enabler of employees' brand-supporting behaviours. Journal of Service Management, 20(2), 209-226. Punjaisri, K., Wilson, A. (2011). Internal branding process: key mechanisms, outcomes and moderating factors. European Journal of Marketing, 45(9/10), 1521-1537.
Obschonka, M., Goethner, M., Silbereisen, R. K., Cantner, U. (2012). Social identity and the transition to entrepreneurship: The role of group identification with workplace peers. Journal of Vocational Behavior, 80(1), 137-147.
Martin, G., Gollan, P. J., Grigg, K. (2011). Is there a bigger and better future for employer branding? Facing up to innovation, corporate reputations and wicked problems in SHRM. The International Journal of Human Resource Management, 22(17), 3618-3637.
Love, L. F., Singh, P. (2011). Workplace branding: Leveraging human resources management practices for ompetitive advantage through "Best Employer" surveys. Journal of Business and Psychology, 26(2), 175-181. Schlager, T., Bodderas, M., Maas, P., Luc Cachelin, J. (2011). The influence of the employer brand on employee attitudes relevant for service branding: an empirical investigation. Journal of Services Marketing, 25(7), 497-508.
Lohndorf, B., Diamantopoulos, A. (2014). Internal branding: Social identity and social exchange perspectives on turning employees into brand champions. Journal of Service Research, 17(3), 310-325. Viktoria Rampl, L., Kenning, P. (2014). Employer brand trust and affect: linking brand personality to employer brand attractiveness. European Journal of Marketing, 48(1/2), 218-236. Edwards, M. R., Edwards, T. (2013). Employee responses to changing aspects of the employer brand following a multinational acquisition: A longitudinal study. Human Resource Management, 52(1), 27-54.
47 46 44
30
29
21
18
17 13 11
Таблица 2. 20 наиболее свежих публикаций на тему бренда работодателя (HR-бренд)
№ п/п
2.
3.
9.
10.
Название и выходные данные
Количество цитирований
Alshathry, S., Alshathry, S., Clarke, M., Clarke, M., Goodman, S., Goodman, S. (2017). The role of employer brand equity in employee attraction and retention: a unified framework. International 0
Journal of Organizational Analysis, 25(3), 413-431.
Cervellon, M. C., Lirio, P. (2017). When Employees Don't'Like'Their Employers on Social Media. o
MIT Sloan Management Review, 58(2), 63-70.
Dabirian, A., Kietzmann, J., Diba, H. (2017). A great place to work!? Understanding crowdsourced 0
employer branding. Business Horizons, 60(2), 197-205.
DeMotta, Y., Sen, S. (2017). How psychological contracts motivate employer-brand patronage. 0
Marketing Letters, 28(3), 1-11.
Sommer, L. P., Heidenreich, S., Handrich, M. (2017). War for talents — How perceived 0
organizational innovativeness affects employer attractiveness. R&D Management, 47(2), 299-310.
Tanwar, K., Tanwar, K., Prasad, A., Prasad, A. (2017). Employer brand scale development and 0
validation: a second-order factor approach. Personnel Review, 46(2), 389-409.
Helm, S. V., Renk, U., Mishra, A. (2016). Exploring the impact of employees' self-concept, brand identification and brand pride on brand citizenship behaviors. European Journal of Marketing, 2
50(1/2), 58-77.
Hemsley-Brown, J., Melewar, T. C., Nguyen, B., Wilson, E. J. (2016). Exploring brand identity,
meaning, image, and reputation (BIMIR) in higher education: A special section. Journal of Business 2
Research, 69(8), 3019-3022.
Lievens, F., Slaughter, J. E. (2016). Employer image and employer branding: What we know and
what we need to know. Annual Review of Organizational Psychology and Organizational Behavior, 3, 1
407-440.
Russell, S., Brannan, M. J. (2016). "Getting the Right People on the Bus": Recruitment, selection and integration for the branded organization. European Management Journal, 34(2), 114-124.
1
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www.orgpsyjournal.hse.ru
11.
Taj, S. A. (2016). Application of signaling theory in management research: Addressing major gaps in theory. European Management Journal, 34(4), 338-348.
Anselmsson, J., Anselmsson, J., Bondesson, N., Bondesson, N., Melin, F., Melin, F. (2016). Customer-12. based brand equity and human resource management image: Do retail customers really care about HRM and the employer brand?. European Journal of Marketing, 50(7/8), 1185-1208.
App, S., Büttgen, M. (2016). Lasting footprints of the employer brand: can sustainable HRM lead to brand commitment?. Employee Relations, 38(5), 703-723.
Biswas, M. K., Suar, D. (2016). Antecedents and consequences of employer branding. Journal of Business Ethics, 136(1), 57-72.
Kashyap, V., Rangnekar, S. (2016). Servant leadership, employer brand perception, trust in leaders and turnover intentions: a sequential mediation model. Review of Managerial Science, 10(3), 437-461.
Kucherov, D., & Zamulin, A. (2016). Employer branding practices for young talents in IT companies (Russian experience). Human Resource Development International, 19(2), 178-188.
Renaud, S., Renaud, S., Morin, L., Morin, L., Fray, A. M., Fray, A. M. (2016). What most attracts potential candidates? Innovative perks, training, or ethics?. Career Development International, 21(6), 634-655.
Tanwar, K., Prasad, A. (2016). The effect of employer brand dimensions on job satisfaction: gender as a moderator. Management Decision, 54(4), 854-886.
Kissel, P., Büttgen, M. (2015). Using social media to communicate employer brand identity: The impact on corporate image and employer attractiveness. Journal of Brand Management, 22(9), 755-777.
Edlinger, G. (2015). Employer brand management as boundary-work: a grounded theory analysis of employer brand managers' narrative accounts. Human Resource Management Journal, 25(4), 443-457.
13.
14.
15.
16.
17.
18.
19.
20.
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0
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0
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ORGANIZATIONAL PSYCHOLOGY
20 most cited and 20 most recent articles on the employer and the workplace branding
Information about the 20 most cited and 20 most recent articles on the employer and the workplace branding provides the analysis of English sources from the database Web of Science. All articles have been found in the psychological and interdisciplinary fields (primarily marketing). All data is actual at the time September 07, 2017.
Keywords: employer brand; workplace brand; bibliometrics; citation.
Table 1. 20 most cited articles about the employer and the workplace branding1
Number of citations
No.
The title and the output
2.
3.
4.
5.
6.
7.
9.
10.
11.
12.
Backhaus, K., Tikoo, S. (2004). Conceptualizing and researching employer branding. Career development international, 9(5), 501-517.
Berthon, P., Ewing, M., Hah, L. L. (2005). Captivating company: dimensions of attractiveness in employer branding. International journal of advertising, 24(2), 151-172.
Foster, C., Punjaisri, K., Cheng, R. (2010). Exploring the relationship between corporate, internal and employer branding. Journal of Product & Brand Management, 19(6), 401-409.
Clair, J. A., Beatty, J. E., MacLean, T. L. (2005). Out of sight but not out of mind: Managing invisible social identities in the workplace. Academy of Management Review, 30(1), 78-95.
Lievens, F., Highhouse, S. (2003). The relation of instrumental and symbolic attributes to a company's attractiveness as an employer. Personnel psychology, 56(1), 75-102.
Collins, C. J., Stevens, C. K. (2002). The relationship between early recruitment-related activities and the application decisions of new labor-market entrants: a brand equity approach to recruitment. Journal of applied psychology, 87(6), 1121-1133.
Vallaster, C., de Chernatony, L. (2006). Internal brand building and structuration: the role of leadership. European Journal of Marketing, 40(7/8), 761-784.
Lievens, F., Van Hoye, G., Anseel, F. (2007). Organizational identity and employer image: Towards a unifying framework. British Journal of Management, 18(s1), 45-59.
Elsbach, K. D. (2004). Interpreting workplace identities: The role of office décor. Journal of Organizational Behavior, 25(1), 99-128.
Edwards, M. R. (2010). An integrative review of employer branding and OB theory. Personnel review, 39(1), 5-23.
Davies, G. (2008). Employer branding and its influence on managers. European Journal of Marketing, 42(5/6), 667-681.
Punjaisri, K., Evanschitzky, H., Wilson, A. (2009). Internal branding: an enabler of employees' brand-supporting behaviours. Journal of Service Management, 20(2), 209-226.
965* 682* 210* 201 184
134
83 75 62 57 47 46
* — Highly cited publications on a given topic (according to the Google Scholar), but not reflected in the Web of Science sources.
1
13 Punjaisri, K., Wilson, A. (2011). Internal branding process: key mechanisms, outcomes and moderating ^^
factors. European Journal of Marketing, 45(9/10), 1521-1537.
Obschonka, M., Goethner, M., Silbereisen, R. K., Cantner, U. (2012). Social identity and the transition
14. to entrepreneurship: The role of group identification with workplace peers. Journal of Vocational 30 Behavior, 80(1), 137-147.
Martin, G., Gollan, P. J., Grigg, K. (2011). Is there a bigger and better future for employer branding?
15. Facing up to innovation, corporate reputations and wicked problems in SHRM. The International 29 Journal of Human Resource Management, 22(17), 3618-3637.
16 Love, L. F., Singh, P. (2011). Workplace branding: Leveraging human resources management practices for 21
competitive advantage through "Best Employer" surveys. Journal of Business and Psychology, 26(2), 175-181.
Schlager, T., Bodderas, M., Maas, P., Luc Cachelin, J. (2011). The influence of the employer brand 17. on employee attitudes relevant for service branding: an empirical investigation. Journal of Services 18
Marketing, 25(7), 497-508.
18 Lohndorf, B., Diamantopoulos, A. (2014). Internal branding: Social identity and social exchange 17 perspectives on turning employees into brand champions. Journal of Service Research, 17(3), 310-325.
19 Viktoria Rampl, L., Kenning, P. (2014). Employer brand trust and affect: linking brand personality to 13 employer brand attractiveness. European Journal of Marketing, 48(1/2), 218-236.
20 Edwards, M. R., Edwards, T. (2013). Employee responses to changing aspects of the employer brand following a multinational acquisition: A longitudinal study. Human Resource Management, 52(1), 27-54.
Table 2. 20 most recent articles on the employer and the workplace branding
No.
The title and the output
Number of citations
2.
3.
4.
Alshathry, S., Alshathry, S., Clarke, M., Clarke, M., Goodman, S., Goodman, S. (2017). The role of employer brand equity in employee attraction and retention: a unified framework. International Journal of Organizational Analysis, 25(3), 413-431.
Cervellon, M. C., Lirio, P. (2017). When Employees Don't'Like'Their Employers on Social Media. MIT Sloan Management Review, 58(2), 63-70.
Dabirian, A., Kietzmann, J., Diba, H. (2017). A great place to work!? Understanding crowdsourced employer branding. Business Horizons, 60(2), 197-205.
DeMotta, Y., Sen, S. (2017). How psychological contracts motivate employer-brand patronage. Marketing Letters, 28(3), 1-11.
Sommer, L. P., Heidenreich, S., Handrich, M. (2017). War for talents — How perceived organizational innovativeness affects employer attractiveness. R&D Management, 47(2), 299-310.
Tanwar, K., Tanwar, K., Prasad, A., Prasad, A. (2017). Employer brand scale development and validation: a second-order factor approach. Personnel Review, 46(2), 389-409.
Helm, S. V., Renk, U., Mishra, A. (2016). Exploring the impact of employees' self-concept, brand identification and brand pride on brand citizenship behaviors. European Journal of Marketing, 50(1/2), 58-77.
Hemsley-Brown, J., Melewar, T. C., Nguyen, B., Wilson, E. J. (2016). Exploring brand identity, meaning, image, and reputation (BIMIR) in higher education: A special section. Journal of Business Research, 69(8), 3019-3022.
Lievens, F., Slaughter, J. E. (2016). Employer image and employer branding: What we know and what we need to know. Annual Review of Organizational Psychology and Organizational Behavior, 3, 407-440.
Russell, S., Brannan, M. J. (2016). "Getting the Right People on the Bus": Recruitment, selection and integration for the branded organization. European Management Journal, 34(2), 114-124.
Taj, S. A. (2016). Application of signaling theory in management research: Addressing major gaps in theory. European Management Journal, 34(4), 338-348.
Anselmsson, J., Anselmsson, J., Bondesson, N., Bondesson, N., Melin, F., Melin, F. (2016). Customer-based brand equity and human resource management image: Do retail customers really care about HRM and the employer brand?. European Journal of Marketing, 50(7/8), 1185-1208.
9.
10.
11.
12.
0
2
0
13.
14.
15.
16.
17.
18.
19.
20.
App, S., Büttgen, M. (2016). Lasting footprints of the employer brand: can sustainable HRM lead to brand commitment?. Employee Relations, 38(5), 703-723.
Biswas, M. K., Suar, D. (2016). Antecedents and consequences of employer branding. Journal of Business Ethics, 136(1), 57-72.
Kashyap, V., Rangnekar, S. (2016). Servant leadership, employer brand perception, trust in leaders and turnover intentions: a sequential mediation model. Review of Managerial Science, 10(3), 437-461.
Kucherov, D., & Zamulin, A. (2016). Employer branding practices for young talents in IT companies (Russian experience). Human Resource Development International, 19(2), 178-188.
Renaud, S., Renaud, S., Morin, L., Morin, L., Fray, A. M., Fray, A. M. (2016). What most attracts potential candidates? Innovative perks, training, or ethics?. Career Development International, 21(6), 634-655.
Tanwar, K., Prasad, A. (2016). The effect of employer brand dimensions on job satisfaction: gender as a moderator. Management Decision, 54(4), 854-886.
Kissel, P., Büttgen, M. (2015). Using social media to communicate employer brand identity: The impact on corporate image and employer attractiveness. Journal of Brand Management, 22(9), 755-777.
Edlinger, G. (2015). Employer brand management as boundary-work: a grounded theory analysis of employer brand managers' narrative accounts. Human Resource Management Journal, 25(4), 443-457.
0
0
0
0
0
0
3
1
